One Postcard, Many Opportunities

Bulk Ad Postcards Fresno, CA: Affordable Direct Mail Advertising for Local Businesses

About us

Welcome to BigBigMail.com! Spearheaded by Brad Smith in Fresno, CA, we're revolutionizing direct mail with our bi-weekly, double-sided postcard ads and coupons, blending the charm of traditional mail with modern design and targeted delivery. Our mission? To connect local businesses directly with their ideal customers, cutting through digital noise with tangible, impactful mailers. Whether you're aiming to elevate your brand, discover local deals, or support the community, BigBigMail.com is your gateway to effective, personalized advertising that makes a difference. Join us in making every mailer count!

How it works

Here’s how the BigBigMail postcard service works: we offer a generously sized 6.5 x 9-inch postcard, mailed through Every Door Direct Mail (EDDM). This system allows you the flexibility to either purchase a small section of the postcard for your advertisement or acquire multiple sections to either link them together or distribute your presence across the postcard. You have the option to feature an advertisement or, preferably, a coupon to ensure your postcard is eagerly anticipated upon arrival in the mail.

You can choose to buy one section for your ad and another for your coupon, or opt for both sides—placing your ad on the front and your coupon on the back. We assist in perfectly aligning your ad with your coupon, eliminating any concerns about disconnection between the two. Beyond our flagship BigBigMail postcard, we also offer the option to create flyers and other customized postcards, extending our printing services to fully cater to your marketing needs. This isn’t just about sending out a postcard; it’s about creating a targeted, impactful advertising strategy that reaches directly into homes.

BBM Postcard Back
Front of the postcard sample

Unlike other advertising platforms, such as newspapers and business listings, we ensure that no direct competitors are featured on the same postcard at the same time. Our unique approach includes a bidding process for each block of the postcard. Once a business, for example, a nail salon, secures a spot on an upcoming postcard, that category is locked, preventing any other nail salons from being featured on that specific mailing. This exclusivity ensures that your ad stands out without direct competition in the same mailing.

For businesses interested in securing a spot, we offer a transparent auction process. Competitors can bid for the next available slot, but to maintain fairness, auction prices are capped at four times the base value of the position. Additionally, we provide an option for scheduling a rotation among businesses, ensuring that everyone gets a chance to be featured. The next business in line will automatically be scheduled for the following rotation, guaranteeing visibility and access without the need for continuous bidding. This system is designed to provide equal opportunities for all businesses while maintaining a balanced and competitive advertising environment.

Long-standing clients will be automatically assigned to available spaces that match their property size requirements. While some areas may feature branding from external areas, we ensure that this does not conflict with our strict policy of avoiding competitor overlap within the same region. This approach maintains our commitment to exclusivity and fairness, ensuring that no direct competitors are listed in close proximity.

What are Blocks

Blocks are the single section on the postcard. Each postcard had 20 blocks on front and 16 blocks on the back. Blocks can be combine or used for double side printing. each block is approximately 2.2 inch x 1.6 inch.

Front of the postcard sample
BBM Postcard Back

What are Zones

Zones are the area on witch the postcard is shipping out to.
There are weekly sending windows. on when the cards are sent out. This will determine when and where the cards will be sent.

See the Zone scheduled on the map for its next sending date.

What are Block-Zones

This the total sale package where you have selected a number of blocks and zones you need to advertise in and we do the rest. each order is called a Block-Zone
a Block is Fr-A1-2,B1-2 and Bk-D1-2, E1-2 and Zone P582 as listed on the map.

What are Runs

A run is the moment when the order is going out. Once a run is scheduled and completed, its run number will be posted on the recent cards page.

Runs are planned 60–30 days in advance. Once the 30-day countdown begins, there are no options to remove your ad from that run. If there are any open blocks, a post will be made at the 30-day mark and up to the 15-day mark. Once it is 15 days from the postcard’s send date, no changes can be made.

Looking for clients

Please let us know the details on your business and we will build out a quote. Once we have enough businesses booked and blocks used we will contact you to get the zone and time approval.

PRICING

Block Zone pricing is based off 2500-5000 postcards see the MAP for Zones and block placement.

1 Block-Zone

Single side
$ 300 Single run
  • Single block
  • Single Side
  • Next Zone / Run $290
Popular

2 Blocks 1 Zones

Single or Double Side
$ 500 Single run
  • Single or Double side
  • Single Zone run
  • Next Zone / Run $450

4 Block - 1 Zones

Single or Double Side
$ 795 Single run
  • Single or double side
  • Single or double side
  • Next Zone / Run $700

6 Blocks - 1 Zone

Single or Double Side
$ 1,035 Single run
  • Option: 6 single sided blocks
    or 3 Double sided blocks
  • Next Zone / Run $750
  • More than 3 Runs at $700* a run

8 Blocks - 1 Zone

Single or Double Side
$ 1,110 Single run
  • Option: 8 single sided blocks
    or 4 Double sided blocks
  • Next Zone / Run $850
  • More than 3 Runs at $790* a run

9 Blocks - 1 Zone

Single Side
$ 1,255 Single run
  • Single Side 3x3
  • Next Zone / Run $900
  • More than 3 Runs at $850* a run

12 Blocks - 1 Zone

Single or Double side
$ 1,675 Single run
  • Option: 12 single sided blocks
    or 6 Double sided blocks
  • Next Zone / Run $900
  • More than 3 Runs at $850* a run

Full Front - 1 Zone

FULL FRONT 20 BLOCKS*
$ 2,790 Single run 1 Zone
  • Full Front Print
  • A single-page website dedicated to web tracking, complete with a custom domain. *.bigbigmail.com
  • Next Zone / Run $2,000
  • More than 6 Runs at $1900* a run

Full Back - 1 Zone

FULL BACK 18 BLOCKS*
$ 2,510 Single run 1 Zone
  • Full Back Print
  • A single-page website dedicated to web tracking, complete with a custom domain. *.bigbigmail.com
  • Next Zone / Run $2,000
  • More than 6 Runs at $1800* a run

Individual Postcards

The full postcard is your business only. This is not a shared postcard.

4x6 Postcard
Starter Pack

2500 4x6 postcards
$ 2,500 Single run
  • Small Zone Marketing
  • Comes with standard design
  • EDDM to Selected zone
  • Custom link tracking
Popular

4x6 Postcard
Pack

5000 4x6 postcards
$ 4,675 Single run
  • Large zone
  • Comes with standard design
  • EDDM to Selected zone
  • Custom link tracking
  • A single-page website dedicated to web tracking, complete with a custom domain.

Regions

Each region area will have a minimum of 2500 postcards and a maximum of 5000 per zone.

 

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Our Team

Brad Smith - Owner

Brad Smith

Owner
Originally From Riverside (Southern California). Ran the BigBigMail Program From 2006-2011

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Seeking a flexible job that allows you to work on your own schedule? BigBigMail is on the hunt for sales agents to visit local small businesses and assist in securing placements for our postcard program. Email your resume to Job@bigbigmail.com for more details.

Agents:As an Agent for BigBigMail, you’ll actively engage with local businesses, presenting sample cards and serving as the brand’s ambassador. You’ll earn a commission for every order placed by clients you onboard. Each agent is assigned specific zones, ensuring no internal competition. Should a business decide to participate in a zone, the agent responsible for that zone will secure that client.

Zone Management and Business Development: I’m in search of a bookkeeper, business development team, graphic designers, phone agents and more.

Some of our clients:

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